“Millennials’ generosity can be predicted in part by the way they give their money. Those who give the most cash also give the most time.”
Although a brand’s coolness is important to up-and-coming Millennials, most surveyed Gen-Y Americans say a brand should be up-to-date (36%) and should have its own style (33%) to be appealing.
The conclusion of the research was not surprising: 20-somethings expect a great deal of flexibility.
Is there a more exciting time than one’s twenties? You still remember what it’s like to be a kid – but you also have money and a driver’s license. The 20s can be experienced con gusto – or, if you are madly pursuing greatness, as a side dish.
There shouldn’t be any doubt in anyone’s mind that the evolution of the internet, the introduction of social networking and advancements in mobile technology have forever changed the world we live in.
The 2010 Junior Achievement / ING “Kids and Careers” Survey sought to assess teens’perspectives on the workplace: their level of confidence in getting their “dream job,”what tools they feel they need to succeed in the workplace, and their opinions about therecession’s effects on their job prospects.
The Pew Research Center’s most ambitious examination to date of America’s newest generation, the 50 million Millennials, is prefaced with the admission that most readers don’t need a team of researchers to tell them that the typical 20 year-old, 45 year-old, and 70 year-old are likely to be different from one another.
Generations, like people, have personalities, and Millennials — the American teens and twenty-somethings who are making the passage into adulthood at the start of a new millennium — have begun to forge theirs: confident, self-expressive, liberal, upbeat and open to change.




